Maybe it is known to some that I have been working on a secret passion for over a year now in relative secret, I guess I have been moonlighting to myself! 🙂

Now I have finally launched Daughters of Neverland – my very own scarf label. It is an exciting time and the reasons for launching this label are all on the blog over there. It’s not perfect, but it is ready for the world.

Daughters of Neverland is a label for women who are looking for something unique, something that is not run of the mill, that expresses “them”, that makes them feel like they can show the world who they are and what they love. I believe everyone wants to do that, to some degree or another, even if it doesn’t show from the outside or they don’t say so. However, shopping for the perfect dress is a bit hard sometimes, so I believe accessories can do the job in your everyday life because they will get you “your look” in no time and with little effort. Scarves for example are a solution that is simple, comfortable, flexible and stylish. All the pieces in this collection have been designed with these values in mind. I also hope that my quirky and “unique” design style speaks to others too. I believe my customers will be women who just love to wear something that makes them feel happy and positive. And so I designed with colour, splashes, squiggly lines and rough edges. If you love the “happy chic” look, you will find treasures there.

So go on over there, have a look, I appreciate your time to see what I have created.

http://www.daughtersofneverland.com/

Daughters of Neverland 4

Daughters of Neverland 5 Daughters of Neverland 6 Daughters of Neverland 7 Daughters of Neverland 3 Daughters of Neverland 2 Daughters of Neverland 1